Local Search Applications
Upload business data to these websites. Also search local websites, radio stations, and newspapers for websites that also allow businesses to submit their data.
Local Search Ranking Factors, (David Mihm, Inc)
1.Claim your listing
Make sure your company information is listed and proof read information that is listed. (Getlisted.org)
2. Location
Include location in business listing (New York – Jewelers)
3.Proper Categorization
Appropriate,Keywork-rich Categories. Mention services/products in title. (Johns Kitchen – Donuts and Pastries)
4. Internet Yellowpages
Pay for Internet Yellowpage listing.
5. Customer Reviews
Yelp, Insiderpages, Yahoo, Citysearch, Google
6.Include Media
Add photo’s, videos, help your listing.
7. Link Building
8. Set measurable goals
9. Use Keyword tools
adwords.google.com/select/KeywordToolExternal, freekeywords.wordtracker.com, netconcepts.com/google-keyword-tool-annualizer. Keyword searches should return local competitors or you may be looking at the wrong keywords.
10. Go Mobile
Negative Factors
1. List a local phone number not a 1-800
2. Don’t use one address for several different businesses.
Take a good look at what good competitors are doing to increase their rankings. And what bad competitors are doing to reduce their ranking.